ABOUT US
My name is Asia Kerr. I created this brand in memory of Iris Rita Alfera. If you do not know her story a simple google search will tell you all you need to know. Her mommy Emily and I have many more ideas we can't wait to share with you all soon!
Creating a clothing brand of some sort has always been a little dream of mine. I stumbled across the inspiration to start designing the first sweatsuit and have not stopped working on bringing this idea to life since. While creating this I have learned how being passionate about something can give you all the motivation you need to create it. I am working around the clock on this but I have my own obligations as well. So please be patient with your orders.
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When designing these I knew I wanted it to be something everyone could love and enjoy just as much as we do. That could be apart of an everyday style. That is high quality, stylish and trendy. Most importantly, something strangers stumble across and learn about Iris' story. A brand dedicated to our beloved sweet angel baby Iris Rita Alfera.
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The overall purpose is to raise awareness to child abuse as a whole. If someone sees you wearing the brand and ask about it, please share Iris' story to raise awareness to child abuse.
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50% of all proceeds from The Iris Rita Collection are donated to the Iris' angels foundation.
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